How to register the pain of your leads in Spotter - Spotter V2

Pain, in the business world,  is the fundamental reason  why your customers come to you.

They are the  reasons  (or  problems ) that people/companies are facing and in which your product/service can be the solution.

Think about the following:

Why do customers come to you or to your company?

What are the biggest problems they want to solve?

What problems does your product/service solve?

Because it's important:

Imagine you sell medicine and a potential customer comes in with a toothache and you try to sell him a band-aid. 

Will you solve? Of course not. After all, it is not this product that will solve the toothache.

Likewise,  knowing what the customer's problem is will help you understand how to qualify and sell the correct product.

How to register pain

To register the pains in the system, follow these steps:

1.  Access the  Settings > Manage Defaults menu.

2.  On the Patterns page, access the  Pains tab

3.  Go to  Pains tab , and click  Create.

If you want to edit the naming of a Pain, click on the pencil icon for  Edit .

If you need to disable a Pain, just click on the blue switch and the market will be disabled. 

To delete a Pain, just click on the three dots as shown in the print below:

Note: Only Markets that have not been used can be deleted, markets already used can only be deactivated. 

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